Esh Group launches group-wide brand refresh to mark 20th anniversary

The modernisation of Esh’s brand is one part of a group-wide improvement programme which includes investment in new technology and a redesigned digital platform.

This marks a key milestone for the construction leader, who provides contracting services to a wide range of private and public sector clients, as it continues to reinforce its market position in the North East and expand its operations in Yorkshire and The Humber.

This is the first time Esh has undergone a wholesale brand refresh, in which the Group has ‘rationalised its business brands’, ‘showcased its full range of construction services’ and ‘reinforced its strong social values’.

Andy Radcliffe, Esh Group’s CEO, said: “We continue to enjoy a healthy financial position and have a clear vision for the future. This signals our desire to simplify our business and make it more understandable, allowing us to better connect with our clients, local supply chains and communities as we grow.”

While simplifying the Group’s structure, Esh Construction’s Property Services division has been renamed ‘Esh Living’ aligning with Esh Civils, Build and Facilities brands. These plans will be rolled out gradually across Esh’s sites, livery and content during 2019.

“As custodians of a family business with over 150 staff shareholders, it was important we retained our heritage while creating a fresh new image that personifies our forward thinking, modern and dynamic Group.”

Darush Dodds, Esh Group’s Head of Corporate Affairs